What is CRM? It’s nothing new, yet it’s nowhere near as widespread as it could and should be – especially in SMEs. ‘Customer relationship management’ – it sounds complicated, but it is of course something that has been around since long before the digitalisation of business processes. A good salesperson knows their customers and their[mehr][more]

We have already reported in detail on the success story of the ALPHAPLAN deployment at this Würth Group company. This international success story can be summarized in one sentence: Growth from just 15 users to 3,300 at over 30 locations and production facilities in 21 years. The invitation to participate in this year‘s competition for[mehr][more]